Ongoing Strategy Partnership
The Growth
Partnership.
For mental health practitioners ready to think bigger than their next appointment — a dedicated partner for building a business that reflects your full ambition.
Deep
PRACTITIONER INSIGHT
1:1
Strategic Partnership
Public & Private
Sector Experience
40yr
Business Career
You didn’t train for years just to spend your evenings worrying about where the next client is coming from.
Most Psychologists, Counsellors, Therapists & Coaches I speak to are brilliant at what they do clinically — but running a business is a different skill set entirely. You’re managing referrals, worrying about visibility, trying to sort out pricing, wondering whether you should build a course or write a book or start a group programme — and somewhere in the middle of all that, delivering exceptional work for your clients. It’s exhausting, and often feels limiting. The Growth Partnership is for the practitioner who’s ready for a real strategic thought partner — not a course, not a template, but someone genuinely in their corner who understands this world.
What you get
Everything in one partnership.
The partnership is straightforward: you bring the clinical expertise and the vision — I bring the business skills and the direction. Together we build something that works for you.
Strategic Clarity
Cut through the noise. Know exactly what to focus on — and what to stop doing. We build your 90-day direction together and revisit it regularly.
A Plan That's Yours
Not a generic framework. A strategy built around your strengths, your lifestyle, your clients, and your specific goals. Nothing off the shelf. Everything is built for you around you and your expertise.
Genuine Partnership
We meet regularly, but the support doesn’t stop there. When a question comes up, a decision needs making, or you just need a sounding board — I’m available between sessions too.
Momentum & Accountability
Plans only work when followed. Together we track progress and adjust the strategy as we go — you’ll have full visibility on where things stand at every stage, and we keep moving even through the busiest periods.
HOW IT WORKS
Three Phases. One Clear Direction
Discovery & Diagnosis
Before we change anything, we take stock. A structured look across all the key areas — what’s working, what’s not, and where the gaps or risks sit. Whatever you decide to focus on, we do it with full awareness of the picture. No surprises – both you and your business in focus.
Strategy & Structure
This is where I do the heavy lifting. I take everything from the diagnostic phase and turn it into a clear, structured plan — priorities ranked, timelines set, and a direction that’s built specifically around you. Nothing generic, nothing vague.
Progress & Pivot
Regular sessions to review, adjust and push forward. Strategy isn’t static — we keep the goals in sight, but evolve the plan as your business grows and your priorities shift.
“Most practitioners don’t have a skills problem. They don’t have a confidence problem. They have a clarity problem. Once you’re clear on what you want to achieve and why — the rest gets a lot simpler.”
– Brian Tancock – Founder, Informing Minds
Is this for you?
The Growth Partnership is right for you if…
- You're are great in your one-to-one work, but feel like you're making the rest up as you go along
- You know what you want to achieve but can't find the headspace or time to plan it properly
- You've tried coaching, courses and templates — but nothing has truly stuck
- You have ideas you've always wanted to turn into reality — a book, a course, a corporate offer, a community — but you've never had the right support to make them happen
- You need a thinking partner, not another online programme to work through alone
- You're ready to do this properly with someone you can trust
NOT QUITE RIGHT FOR YOU?
If you’re at an earlier stage — still figuring out what to build — our From Expertise to Strategy track might be the better starting point.
Ready to have a real conversation about your practice and growth options?
A discovery call is 60 minutes. No pitch, no pressure. We talk about where you are, where you want to be, and whether we’re the right fit for each other.
No obligation. No hard sell. Most people leave with at least one useful idea — whatever they decide.
Your Partner
Hi, I'm Brian.
I’ve spent 40 years in business — including senior risk and project management roles in international banking across London, Paris, Singapore and Hong Kong — and the last 10 years working exclusively with psychologists, psychotherapists and coaches around the world who want to build businesses that truly work for them.
What I bring isn’t a one-size-fits-all coaching framework. It’s a genuine understanding of your world — the ethics, the boundaries, the burnout risk, and the very real tension between wanting to help people and needing to run a sustainable business.
- Deep insight from years of practitioner conversations
- Public and private sector contract experience
- Risk management & project background in international banking
- Practical knowledge of the full range of options available to practitioners — courses, books, corporate programmes, grants, communities and more — and the experience to help turn those ideas into reality, not just plan them
The Growth Partnership is the most direct way to work with me — and the highest-touch service I offer.
Lets Talk
Ready to start turning your ideas into reality?
A discovery call is a 60-minute conversation — no pitch, no pressure. We’ll talk about where you are, where you want to be, and whether we’re the right fit.
No obligation. No hard sell. Most people leave with at least one useful idea — whatever they decide.