For psychologists, psychotherapists & coaches
Business strategy consultancy
for mental health practitioners.
Not coaching. Not marketing. Someone who actually understands business; four decades of banking, project management and risk experience applied entirely to yours.
Three decades in international banking and risk management. A decade working in mental health. Now applied entirely to one sector: yours.
What I do
Three things that make a business grow.
Every engagement, whatever the starting point, works across the same three outcomes, designed specifically for mental health practitioners.
Build your strategy
Turn years of expertise into a clear business plan: positioning, realistic financials, and a route to market.
Reach the right people
Access individual clients, professional organisations, employers and referral networks that become consistent sources of work.
Build for the long term
Build the systems and commercial relationships that make growth sustainable, with an experienced partner alongside you.
WHO I WORK WITH
Established practitioners who've hit a ceiling.
I work with established psychologists, counsellors, psychotherapists, therapists and coaches who have built real expertise but have run into the limits of doing it all alone.
You might want to grow your client base, turn your knowledge into courses or group programmes, or access corporate, NHS or educational sector clients. What you need isn’t a marketer, a web designer, or a business coach. It’s someone with genuine commercial experience who can help you think strategically, and stay alongside you as you execute.
You’ve been in business for a few years but growth has stalled, and you can’t see why.
You want to create a course, a group programme or a digital product but don’t know where to start commercially.
You’re doing good work but the right people don’t know you exist.
You want to access organisational clients (NHS, employers, education) but don’t know how to position yourself for them.
You feel like you’re making it up as you go, and you’d like someone in your corner who has actually built businesses before.
Three ways to work together
The right engagement for where you are.
Each service line is distinct, but they’re designed to work together, and most clients move between them over time.
A note on what this is ( or isn’t )
"If you want a traditional marketing agency or a business coach, there are plenty of good ones. That's not what I do."
Informing Minds is strategic business consultancy, backed by four decades of real commercial experience, applied specifically to mental health practitioners who are serious about growth.
We can however, do everything listed here, but we do it in a way that delivers on your strategy and not as a standalone task.
Ready to talk?
Not Sure Where To Start?
Book a 60-minute discovery call. No obligation, and no pitch. Just a conversation about where you are and where you want to go.
60 minutes · Zoom · No cost · No obligation